The Creator Economy is a class of businesses built by more than 50 million content creators, curators, social media influencers, bloggers, and videographers that use social media, platforms and finance tools to assist them with their growth and monetization. The Creator market, which is combined with an influencer marketing industry size of $13.8 billion in 2021, and hundreds of new startups, brings the total Creator market to a size over $104.2 billion and is increasing daily.
The Influencer Marketing Factory completed a survey where it studied the creator economy market from both the user and creator perspective. This survey was focused on users and creators to understand the preferences of a creator when making content and how much they are able to monetize, while also understanding how users like to support their favorite influencers and which platforms they use most.
After analyzing its results, The Influencer Marketing Factory narrowed down six main findings. Which include:
Learn more about the findings on the Creator Economy and more insight: Download The Creator Economy Report (70+ Pages) for free and check out the infographic.
About The Influencer Marketing Factory:
The Influencer Marketing Factory is a global full-service influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube and Instagram.
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Contact: Amy Collins
Company: The Influencer Marketing Factory
Phone: (800) 469-9753
Email: hello@theinfluencermarketingfactory.com
Web: https://theinfluencermarketingfactory.com
Source: The Influencer Marketing Factory
