Samsung brings digital lending platform to customer doorsteps; enables easy purchase of Galaxy smartphones

NEW DELHI: Korean handset maker Samsung said it is bringing its digital lending platform, Finance+, to customers’ doorsteps. The service will provide easy financing opportunity to consumers for purchase of Galaxy smartphones in India.

To avail the Samsung Finance+ service, customers had to earlier walk-in at select dealerships. Now, Samsung is facilitating home-delivery of Samsung Finance+ service to customers to ensure social distancing norms.

Samsung partnered with DMI Finance for its Samsung Finance+ service in India. The service is currently available across 12,000 dealers in nearly 300 towns.

Customers who wish to buy a Galaxy smartphone on finance can contact dealers near to them after which the dealer will send a Samsung promoter to the prospective customer’s house. The Samsung promoter will then take care of the financing procedures.

“After filling in their personal details for a simple KYC verification and credit scoring, customers will get multiple offers on various Galaxy smartphones. The entire journey is fully digital, fast and convenient, ” Samsung said in an official release.

“The home delivery of Samsung Finance+ will enable our consumers to buy their favourite Galaxy smartphone at easy finance from the comfort of their homes,” said Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India.

“Samsung Finance+ is our ‘Make for India’ initiative towards financial inclusion and Digital India,” he further added. .

“These testing times have only strengthened DMI’s resolve to provide hassle-free credit to the widest population possible. Lockdowns and work-from-home make it even more important that people have the ability to get financing to purchase a smartphone from the safety of their living room. We are proud to partner Samsung in extending the successful Finance+ program to home service,” said Shivashish Chatterjee, co-founder, DMI.