New CEO Takes the Helm of City Hospital at White Rock

Matthew Roberts, FACHE, an experienced healthcare executive, has been named Chief Executive Officer of City Hospital at White Rock, part of the Pipeline Health, LLC, system. His appointment took effect June 22.
Roberts brings considerable hospital leadership experience, serving as CEO at five different hospitals in Texas, Tennessee, Louisiana and West Virginia.
“Matt’s experience includes a terrific record of engaging employees and physicians, improving quality and enhancing patient service, while attaining financial stability and achieving excellence in clinical programs,” said Andrei Soran, chief executive officer of Pipeline Health. “He is a great fit for City Hospital at White Rock.”
Most recently, Roberts served as President and CEO of the 300-bed Raleigh General Hospital in Beckley, West Virginia. In that role for just over four years, he led efforts to improve net revenue between FY2016 and FY2019. He also recruited 26 physicians in numerous specialties and redirected numerous other splitters, among other accomplishments.
Roberts comes to his new role with a passion for engagement of both physicians and employees in developing and implementing strategic plans for growth.
“I know Pipeline was looking for strong leadership for City Hospital at White Rock, and I have the necessary experience that is rooted in strategic planning around opportunities in this East Dallas community. This hospital and its dedicated employees have a rich tradition of service to the community, and we plan to enhance that service going forward.”
City Hospital at White Rock is home to an exemplary Emergency Department and is recognized across Dallas-Ft. Worth as one of the top performing medical and surgical Centers of Excellence in Bariatrics. The hospital is also known for delivering quality care in women’s health services, orthopedic services and cardiac care. For more information, you can visit:
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Source: Pipeline Health