Ranks No. 42 on the 2021 Inc. 5000 as One of the Fastest-Growing Financial Services Company

Inc. magazine revealed that is No. 42 on its annual Inc. 5000 list, as one of the Fastest-Growing Companies in Financial Services, with a 627.44% growth over a three-year span. In addition, made the Inc. 5000 list as one of the Fastest-Growing Private Companies in the country. Last month, was named the fourth-fastest-growing company in Tampa by the Tampa Bay Business Journal. knows no one wants to pay more for a mortgage than they have to. The digital mortgage lender has leveraged that mindset and best-in-class technology to reverse engineer the business and provide loan products with zero lender fees and nationally leading rates. is a marketing automation and sales optimization company that happens to lend money to homeowners. That efficiency and subsequent savings is passed back to the borrower in the low-rate and zero-lender fee structure.  
Paul Blaylock, owner and CEO, attributes its hypergrowth to its customer-first strategy. “Focus on your end customer. It’s easy to get caught up in your own goals,” Blaylock says, “but the capital that really matters is happy customers. Without them, nothing else matters.” 
In 2020, promoted 25% of their staff to higher-level positions while onboarding a high volume of entry-level positions, filled with local talent. Blaylock said, “Being in Tampa, specifically, made that a lot easier due to the talent and very supportive university network.”
“The 2021 Inc. 5000 list feels like one of the most important rosters of companies ever compiled,” says Scott Omelianuk, editor-in-chief of Inc. “Building one of the fastest-growing companies in America in any year is a remarkable achievement. Building one in the crisis we’ve lived through is just plain amazing. This kind of accomplishment comes with hard work, smart pivots, great leadership and the help of a whole lot of people.”
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More about Inc. and the Inc. 5000
Companies on the 2021 Inc. 5000 are ranked according to percentage revenue growth from 2017 to 2020. To qualify, companies must have been founded and generating revenue by March 31, 2017. They must be U.S.-based, privately held, for-profit, and independent — not subsidiaries or divisions of other companies — as of December 31, 2020. (Since then, some on the list may have gone public or been acquired.) The minimum revenue required for 2017 is $100,000; the minimum for 2020 is $2 million. Companies on the Inc. 500 are featured in Inc.’s September issue. They represent the top tier of the Inc. 5000, which can be found at