Kyra Media Relaunches With New Divisions, Talent, Deals and Hires

Gen Z company Kyra Media announced a company relaunch today, with new business divisions, new talent signings, brand partner deals, and key leadership hires. The company is streamlining its operations to focus on creating digital content around three pillars that connect brands to youth culture: a talent management division, a content studio and a media publishing business. 
New divisions and news include:
The executive team is led by CEO Devran Amaratunga Karaca and new company hires include:
“The past year has been an incredible growth experience for Kyra Media where we reevaluated the business and determined a strategic growth path for the next five years,” said CEO Devran Amarantunga Karaca. “We are laser-focused on connecting brands to Gen Z through authentic digital video that reflects Gen Z’s perspectives, interests, passions, and concerns.”
Assets here and reel here. Kyra Media is represented in the U.S. by WME.
About Kyra Media
Kyra Media is a Gen-Z media company with a mission to harness the power of Gen-Z to create engaging digital content that resonates with the youth. We represent world-class social talent, produce award-winning branded content with the biggest consumer brands and operate media properties on platforms that matter to Gen Z. Kyra Media engages Gen-Z better than any traditional publisher, with an audience of 78 million social media followers racking up 750 million monthly video views in 190 countries around the globe. The team works with blue-chip brands such as Nike, Converse and Google HP to build meaningful connections with this audience. Learn more at
Source: Kyra Media