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Press release distribution has been a long-time resource for businesses wanting to increase their brand awareness and improve their public relations. The evolution of press release distribution has led many organizations to incorporate SEO into their strategy as a way to get their press release to the top of users’ search queries.
“The PR industry has evolved alongside others, and it’s important to remember that the ideal methods and strategies to acquiring earned media are changing as technology becomes more sophisticated,” according to Erik Rohrmann, COO at “The digital landscape has made press release distribution much more nuanced; the right targeting and messaging is key to getting your message to travel far.”
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Contact Information:
PressRelease.comMedia RelationsOffice: 800-998-2927